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Dear Email Marketing Professional: It’s 2021!

Dear Email Marketing Professional: It’s 2021!

Now, I don't consider myself an email marketing expert. I'm not great about maintaining a mailing list, nor about sending regular emails. That being said, I have subscribed to numerous creators and I've learned a lot over more than ten years of messages received. When...

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Passion, While Powerful, Is Not Enough

Passion, While Powerful, Is Not Enough

  Before the negative commenting commences, I’m ABSOLUTELY not smashing passion as an important part of your business success. It IS important. But I would love to smash the myth that love for what you do is all you need to make a successful go of your product,...

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My Writing Style Is Fluffy And I’m Fine With It!

My Writing Style Is Fluffy And I’m Fine With It!

Writing style. Much like social media marketing successfully, there’s no single, correct, way to get your point across with the written word. There’s a reason we see so many discussions about writing and blogging style. Compare it to fashion, hair or make-up, and...

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Make Time For Your MOST Important Client!

Make Time For Your MOST Important Client!

Paying the bills means getting the client work done! There’s no getting around it. But, consider this … what happens if you get the client work done and the pipeline is empty? Maintaining a steady stream of new and repeat business depends on you making some quality...

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